Responsibilities: - Develop and execute marketing campaigns to promote products or services - Analyze data related to marketing campaigns to determine effectiveness and optimize future campaigns - Create content for marketing materials, such as website copy, blog posts, and promotional emails - Monitor and respond to customer inquiries on social media - Research and identify potential customers - Collaborate with other departments to ensure successful execution of marketing initiatives Requirements: - Bachelor’s degree in marketing, communications, or a related field - Excellent communication and organizational skills - Knowledge of marketing principles and best practices - Ability to work independently and collaboratively - Strong project management skills Preferred Skills: - Experience with marketing automation tools - Knowledge of SEO principles - Understanding of analytics tools - Experience with social media platforms - Familiarity with customer relationship management (CRM) software