Related tasks:

• Identify target audience and grow our email list
• Design and implement direct email marketing campaigns
• Ensure prompt and accurate communication with clients via email to minimize unsubscribes
• Create email databases for lead generation
• Analyze campaign performance and suggest improvements
• Create Campaigns on the platform & execute them ; Campaigns can be of any type- SMS / Email etc
• Apply filters through the CRM tool to the customer database to arrive at the appropriate target Audience
• Export the Campaign ROI dashboard readily available & maintain the reports & critically analyze them

• Work practice as an Email marketing executive or Digital marketing or campaign management.
• Hands on practice with HTML and content management systems.
• Proficiency in marketing automation technology.
• Expertise of SEO/SEM and Google Analytics.
• Familiarity with analytical and database tools